The iPhone has impacted society more than we think, as this relatively unimpressive piece of technology (on a standalone basis) still managed to experience gangbusters sales thanks to Apple's juggernaut of a marketing machine and their user interface. The Basic Tab concept phone from Jaren Goh adds a more masculine appearance to the iPhone, using red translucent materials mixed with chrome to lean towards a more retro future funk sci-fi era. Of course, this is just an exercise in imagination, so get back to lining up for the 3G iPhone instead of lusting after vaporware.
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