Honda is about to strike back at Toyota's Prius with a brand new hybrid-exclusive model, coming in the form of a teardrop that would make one think of the Prius almost immediately. I suppose this is due to aerodynamic issues and not trying to con the less-than-savvy customer by releasing a similar design. It would be interesting whether this will be the start of the Great Hybrid War as more and more auto manufacturers think of ways to combat increasing fuel prices while helping keep the earth green. I'm all for Honda's effort - hopefully they don't bungle it.
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